Privacy Policy

Privacy policy

Unless otherwise stated below, providing your personal data is neither legally nor contractually required, nor necessary for entering into a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only insofar as no other statement is made for the following processing activities.
"Personal data" means any information relating to an identified or identifiable natural person.


Server log files
You can visit our websites without providing any personal information about yourself. 
Each time you access our website, usage data is transmitted to us or our web host/IT service provider by your internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred, and the requesting provider. Processing is based on Art. 6 para. 1 lit. f GDPR, arising from our overriding legitimate interest in ensuring the smooth operation of our website and improving our services. 
 
Your data is also transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.

Contact

Controller
Contact us if you wish. The controller responsible for data processing is: LUMIÈRE Design GmbH, Zwi-Schulmann-Weg 10, 48167 Münster Germany, 015783944277, sales@lumieredesignerlamps.com


Customer-initiated contact by email
If you initiate business contact with us by email, we collect your personal data (name, email address, message text) only to the extent you provide it. The data processing serves to process and respond to your contact inquiry.
If contacting us serves to carry out pre-contractual measures (e.g., advice regarding a purchase interest or preparing a quotation) or concerns a contract already concluded between you and us, this data processing is based on Art. 6(1)(b) GDPR.
If you contact us for other reasons, this data processing is based on Art. 6 para. 1 lit. f GDPR, arising from our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you based on Art. 6 para. 1 lit. f GDPR.
We use your email address only to process your inquiry. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

 

Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, email address, message text) only to the extent you provide it. The data processing serves the purpose of contacting you.

If contacting us serves to carry out pre-contractual measures (e.g., advice regarding a purchase interest or preparing a quotation) or concerns a contract already concluded between you and us, this data processing is based on Art. 6(1)(b) GDPR.
If you contact us for other reasons, this data processing is based on Art. 6(1)(f) GDPR, arising from our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data based on Art. 6(1)(f) GDPR.
We use your email address only to process your inquiry. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.


Orders      

Collection, processing, and disclosure of personal data when placing orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and handle your inquiries. Providing the data is necessary to conclude the contract. Failure to provide the data means that no contract can be concluded. Processing is based on Art. 6(1)(b) GDPR and is necessary to perform a contract with you. 
Your data may be disclosed, for example, to the shipping companies and dropshipping providers you select, payment service providers, service providers handling order processing, and IT service providers. In all cases, we strictly comply with statutory requirements. The scope of data transferred is limited to the minimum necessary.
 
Your data is also transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.


Ratings       Advertising      

Data collection when submitting a comment or rating 
When commenting on or rating an article or post, we collect your personal data (name, email address, comment text) only to the extent you provide it. The processing serves the purpose of enabling comments/ratings and displaying comments/ratings. 

For the purpose of verifying your review, we also collect the following data:Order number .
By submitting the comment/review, you consent to the processing of the data submitted. Processing is based on Art. 6(1)(a) GDPR with your consent. You may withdraw your consent at any time by notifying us, without affecting the lawfulness of processing carried out on the basis of your consent before its withdrawal. Your personal data will then be deleted.

When your comment is published, the name you provided and the email address you supplied will be published.

Use of the email address to send newsletters
Regardless of contract processing, we use your email address exclusively for our own advertising purposes to send newsletters, provided that you have expressly consented to this. Processing is based on Art. 6(1)(a) GDPR with your consent. You may withdraw your consent at any time without affecting the lawfulness of processing carried out on the basis of your consent before its withdrawal. To do so, you may unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list. 


Your data will be disclosed to an email marketing service provider as part of order processing. It will not be disclosed to any other third parties.

Use of the email address to send direct advertising
We use your email address, which we received in connection with the sale of goods or services, to send you electronic advertising for our own goods or services that are similar to those you have already purchased from us, unless you have objected to this use. Providing your email address is necessary to conclude the contract. Failure to provide it means that no contract can be concluded. Processing is based on Art. 6(1)(f) GDPR, arising from our overriding legitimate interest in direct advertising. You may object to the use of your email address at any time by notifying us. You can find the contact details for exercising your right to object in the legal notice. You may also use the link provided for this purpose in the advertising email. No costs other than the transmission costs at the basic rates will be incurred.



Shipping service provider       Inventory management      

Disclosure of email address to shipping companies to provide information about shipping status
As part of contract processing, we will provide your email address to the shipping company if you have expressly consented to this during the ordering process. The disclosure serves the purpose of informing you by email about the shipping status. The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You may withdraw your consent at any time by notifying us or the shipping company, without affecting the lawfulness of processing carried out on the basis of consent before its withdrawal.


Use of an external inventory management system
We use an inventory management system to process contracts as part of order processing. For this purpose, the personal data collected during your order will be transmitted to

JTL-Software-GmbH, Rheinstr. 7, 41836 Hückelhoven
transmitted.


Payment service provider      

Use of PayPal Express
We use the PayPal Express payment service of PayPal (Europe) S.à r.l. et Cie, S.C.A. (22-24 Boulevard Royal, L-2449 Luxembourg; "PayPal") on our website. The data processing serves the purpose of enabling you to pay via the PayPal Express payment service. To integrate this payment service, PayPal must collect, store, and analyze data when you access the website (e.g., IP address, device type, operating system, browser type, location of your device). Cookies may also be used for this purpose. The cookies enable your browser to be recognized.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object at any time to the processing of your personal data for reasons arising from your particular situation.
By selecting and using PayPal Express, the data required to process the payment will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 para. 1 lit. b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS.


Use of PayPal Check-Out
We use the PayPal Check-Out payment service provided by PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of enabling you to pay via the payment service. When you select and use payment via PayPal, credit card via PayPal, direct debit via PayPal, or “Pay Later” via PayPal, the data required to process the payment is transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
 
Credit card via PayPal, direct debit via PayPal & “Pay Later” via PayPal 
For individual payment methods such as credit card via PayPal, direct debit via PayPal, or “Pay Later” via PayPal, PayPal reserves the right to obtain a credit report, where applicable, based on mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit assessment to a credit agency and uses the information received about the statistical probability of payment default to make a balanced decision regarding the establishment, performance, or termination of the contractual relationship. The credit report may contain probability values (scores) calculated on the basis of scientifically recognized mathematical-statistical procedures, which may include address data among other factors. Your legitimate interests worthy of protection are taken into account in accordance with the statutory provisions. The data processing serves the purpose of assessing creditworthiness in preparation for entering into a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in protection against payment default when PayPal pays in advance. 
You have the right, at any time and for reasons arising from your particular situation, to object to the processing of your personal data concerning you, which is based on Art. 6 para. 1 lit. f GDPR, by notifying PayPal. The provision of the data is required to conclude the contract using the payment method you have requested. Failure to provide the data means that the contract cannot be concluded using the payment method you have selected.
 
Third-party providers
When paying via a third-party payment method, the data required to process the payment is transmitted to PayPal. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.  To process this payment method, PayPal may then transmit the data to the respective provider. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Local third-party providers may include: 

- Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main
 
Payment by invoice via PayPal 
When paying by invoice, the data required to process the payment is initially transmitted to PayPal. To process this payment method, PayPal then transmits the data to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay") in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6(1)(b) GDPR. Ratepay may obtain a credit report based on mathematical and statistical methods (probability or score values) using credit reference agencies, following the procedure described above. The purpose of data processing is to assess creditworthiness when initiating a contract. Processing is carried out on the basis of Article 6(1)(f) GDPR, based on our overriding legitimate interest in protection against payment defaults when Ratepay makes an advance payment. Further information about data protection and which credit reference agencies Ratepay uses can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/.

Further information about data processing when using PayPal can be found in the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
 
Use of the payment service provider Mollie
We use the payment service provider Mollie B.V. (Keizersgracht 313, 1016 EE Amsterdam, Netherlands; “Mollie”) to process payments on our website. The purpose of data processing is to offer you various payment methods by processing payments through the payment service provider Mollie. If you choose one of Mollie’s payment options, the data required to process the payment will be transmitted to Mollie. This includes your payment details (for example, bank account number or credit card number), your IP address, your internet browser and device type, and in some cases your first and last name, address details, and information about the product or service you purchased from us. This data processing is carried out on the basis of Article 6(1)(b) GDPR. Further information about data processing when using the payment service provider Mollie can be found in the associated privacy policy at https://www.mollie.com/de/privacy

 

Cookies
 
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is visited again.
 
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are placed and decide individually whether to accept them, as well as prevent the storage of cookies and transmission of the data they contain. Cookies already stored can be deleted at any time. However, please note that you may then be unable to use all the functions of this website to their full extent.
 
You can find information at the links below about how to manage cookies (including disabling them) in the most important browsers:

 
Technically necessary cookies
Unless otherwise stated in this Privacy Policy, we only use these technically necessary cookies to make our services more user-friendly, effective, and secure. Cookies also enable our systems to recognize your browser after you navigate to another page and provide you with services. Some features of our website cannot be provided without the use of cookies. For these features, the browser must be recognized again after you navigate to another page.
 
The use of cookies or similar technologies is based on Section 25 (2) TTDSG. The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR, due to our overriding legitimate interest in ensuring the website's optimal functionality and providing a user-friendly and effective design of our services.
You have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data.
 
Use of GDPR Legal Cookie
We use the GDPR Legal Cookie consent management tool provided by beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; “beeclever”) on our website. The tool enables you to give consent to data processing via the website, particularly the setting of cookies, and to exercise your right to withdraw consent that has already been given.
Data processing serves the purpose of obtaining and documenting the consent required for data processing and thereby complying with legal obligations. Cookies may be used for this purpose. The following information may be collected and transmitted to beeclever: anonymized IP address, date and time of consent, URL from which consent was sent, anonymous, random, encrypted key, consent status. This data is not disclosed to any other third parties.
Data processing is carried out to fulfill a legal obligation pursuant to Art. 6 para. 1 lit. c GDPR.
You can find more information about beeclever's terms of use and privacy policy at: https://gdpr-legal-cookie.com/pages/terms-conditions and at https://gdpr-legal-cookie.com/pages/datenschutzerklarung.



Analytics      Ad tracking      

Use of Google Analytics
We use the Google Analytics web analytics service from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
Data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. Google will use the information collected on behalf of the operator of this website to evaluate your use of the website, compile reports on website activity, and provide the website operator with other services related to website and Internet use. This may include collecting the following information: IP address, date and time of the page visit, click path, information about the browser and device you use, pages visited, referrer URL (the website from which you accessed our website), location data, and purchase activity. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.
Google Analytics uses technologies such as cookies, browser storage, and tracking pixels, which enable analysis of your use of the website. The information generated in this way about your use of this website is generally transmitted to and stored on a Google server in the USA. There is no adequacy decision by the European Commission for the USA. The data is transferred, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adsprocessorterms/. Both Google and US government authorities have access to your data. Google may link your data with other data, such as your search history, your personal accounts, your usage data from other devices, and all other data Google has about you.
IP anonymization is enabled on this website. As a result, Google truncates your IP address in advance within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there.
Your personal data is processed on the basis of Article 6(1)(f) GDPR, due to our overriding legitimate interest in designing the website to meet users' needs and in a targeted manner. You have the right to object at any time to the processing of your personal data for reasons arising from your particular situation.
You can prevent Google from collecting and processing the data generated by Google Analytics relating to your use of the website (including your IP address) by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent Google Analytics from collecting and storing data across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices you use for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. Click here to set the opt-out cookie: Disable Google Analytics.
Further information on the terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html, at https://www.google.de/intl/de/policies/, and at https://policies.google.com/technologies/cookies?hl=de.

 

Use of Google Analytics 4
We use the Google Analytics web analytics service from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. For this purpose, Google, on behalf of the operator of this website, will use the information collected to evaluate your use of the website, compile reports on website activity, and provide the website operator with other services related to website and internet use. 
The following information may be collected, among other things: IP address, date and time of the page visit, click path, information about the browser you use and the device you use, pages visited, referrer URL (the website from which you accessed our website), location data, and purchasing activities. The IP address transmitted by your browser as part of Google Analytics is not combined with other data held by Google.
Google uses technologies such as cookies, browser storage, and tracking pixels that enable an analysis of your use of the website. The information generated in this way about your use of this website is generally transferred to and stored on a Google server in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer is carried out, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks. Both Google and US government authorities have access to your data. Google may link your data with other data, such as your search history, your personal accounts, your usage data from other devices, and all other data Google has about you.
When Google Analytics 4 is used, the IP address transmitted by your website is automatically collected and processed in anonymized form. Google truncates the IP address beforehand within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. 
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR, due to our overriding legitimate interest in designing the website according to users’ needs and in a targeted manner. You have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data.
You can prevent Google from collecting and processing the data generated by Google Analytics and related to your use of the website (including your IP address) by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent Google Analytics from collecting and storing data across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices you use for this to take full effect. If you delete the opt-out cookie, requests will be sent to Google again. Clicking here will set the opt-out cookie: Disable Google Analytics.
For more information about the terms of use and data protection, please visit https://policies.google.com/technologies/partner-sites  and  https://policies.google.com/privacy?hl=de&gl=de.
 

Use of the Facebook Pixel
We use the “Custom Audiences” remarketing function of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, “Facebook”) on our website.
Meta Platforms Ireland and we are joint controllers for the collection of your data and its transfer to Facebook that takes place when the service is integrated. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. Accordingly, we are primarily responsible for fulfilling the information obligations under Articles 13 and 14 of the GDPR, complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and fulfilling the obligations under Articles 33 and 34 of the GDPR insofar as a personal data breach concerns our obligations under the joint processing agreement. 
Meta Platforms Meta Platforms Ireland is responsible for enabling data subject rights under Articles 15–20 of the GDPR, complying with the security requirements of Article 32 of the GDPR with regard to the security of the service, and fulfilling the obligations under Articles 33 and 34 of the GDPR insofar as a personal data breach concerns Meta Platforms Ireland's obligations under the joint processing agreement.
The application is used to target visitors to the website with interest-based advertising on the Facebook social network. For this purpose, Facebook's remarketing tag has been implemented on the website. This tag establishes a direct connection to Facebook's servers when the website is visited. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-based Facebook ads.
Your data may be transferred to the USA. There is no adequacy decision by the European Commission for the USA. The data transfer is carried out, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://www.facebook.com/legal/EU_data_transfer_addendum.
The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR, arising from our overriding legitimate interest in addressing website visitors with targeted, interest-based advertising. You have the right, on grounds relating to your particular situation, to object at any time to this processing of your personal data. You can deactivate the “Custom Audiences” remarketing function 
here deactivate.
Further information on the collection and use of data by Facebook, your related rights, and ways to protect your privacy can be found in Facebook's privacy policy at https://www.facebook.com/about/privacy/


Use of Google Ads Conversion Tracking
We use the online advertising program “Google Ads” on our website and, in this context, conversion tracking (analysis of visits and actions). Google Conversion Tracking is an analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).
When you click on an ad served by Google, a cookie for conversion tracking is placed on your computer. These cookies have a limited validity period, do not contain any personal data, and therefore do not serve to personally identify you. If you visit certain pages on our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie. Therefore, cookies cannot be tracked across Ads customers' websites.
The information collected with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page equipped with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.
Your data may be transmitted to the servers of Google LLC
 transmitted to the USA. There is no adequacy decision by the European Commission for the USA. The data transfer is based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/.
Your personal data is processed on the basis of Art. 6(1)(f) GDPR, based on our overriding legitimate interest in addressing website visitors with interest-based advertising. You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you.
You can deactivate personalized advertising for you in Google's ad settings. Instructions on how to do so can be found at https://support.google.com/ads/answer/2662922?hl=de 
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out provided there. You will then not be included in the conversion-tracking statistics.
For more information and Google's privacy policy, please visit: https://www.google.de/policies/privacy/

 
Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website. The data processing serves the purpose of renting out advertising space on the website and addressing website visitors with targeted, interest-based advertising. This function displays personalized, interest-based advertisements from the Google Display Network to visitors to the provider's website. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transferred to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data transfer is carried out, among other things, on the basis of standard contractual clauses as suitable safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/
. Google may transfer this information to third parties where required to do so by law or where third parties process this data on Google's behalf. Under no circumstances will Google associate your IP address with other Google data.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in addressing website visitors with targeted, interest-based advertising. You have the right to object at any time to the processing of your personal data for reasons arising from your particular situation.
You can permanently disable the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de. Alternatively, you can prevent third-party providers from using cookies by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ visit it and follow the further opt-out information provided there. For more information and Google's privacy policy, please visit: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/
 
Use of the remarketing or “Similar Audiences” function of Google Inc.
We use the remarketing or “Similar Audiences” function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website.
The application is used to analyze visitor behavior and interests. Google uses cookies to analyze website usage, which forms the basis for creating interest-based advertisements. Visits to the website and anonymized data about website usage are collected through the cookies. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account product and information areas you previously viewed.
Your data may be transferred to Google LLC servers in the USA. There is no adequacy decision by the European Commission for the USA. Data is transferred, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks.
Your personal data is processed on the basis of Art. 6(1)(f) GDPR, based on our overriding legitimate interest in addressing website visitors with interest-based advertising. You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you.
You can permanently disable Google's use of cookies by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent third-party providers from using cookies by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and following the further opt-out information provided there.
More information about Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/

 
Use of Microsoft Advertising
We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”) on our website.
The data processing serves marketing and advertising purposes and the purpose of measuring the success of advertising campaigns (conversion tracking). We learn the total number of users who clicked on one of our advertisements and were redirected to a page tagged with a conversion tracking tag. However, this does not make it possible to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels that enable analysis of your use of the website.
When you click on an advertisement placed by Microsoft Advertising, a cookie for conversion tracking is stored on your computer. This cookie has a limited validity period and is not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, Microsoft and we can recognize that you clicked on the advertisement and were redirected to this page. The following information, among other things, may be collected: IP address, identifiers assigned by Microsoft, information about the browser you use and the device you use, referrer URL (the website from which you accessed our website), and the URL of our website.
Your data may be transferred to the USA. There is no adequacy decision by the European Commission for the USA.
Your personal data are processed on the basis of Art. 6(1)(f) GDPR, due to our overriding legitimate interest in addressing website visitors with targeted, interest-based advertising.
. You have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data.
You can prevent cookies from being stored by selecting the appropriate technical settings in your browser software; however, please note that in this case you may not be able to use all the functions of this website in full. You will subsequently not be included in the conversion tracking statistics.
Further information on data protection and the cookies used by Microsoft Bing can be found here.


Use of the Pinterest Tag
We use the Pinterest Tag of Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.
The purpose of this application is to target website visitors with interest-based advertising on the social network Pinterest. For this purpose, Pinterest’s conversion tag has been implemented on the website. This tag establishes a direct connection to Pinterest’s servers when the website is visited. This transmits to the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged in to the social network. When you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads.
If you reach our website via a Pin on the social network Pinterest, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity period, do not contain any personal data, and therefore do not serve to identify you personally. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the Pin and were redirected to this page. The information collected using the conversion cookie is used to create conversion statistics and thereby optimize our website. This may include, among other things, the following information: total number of users who clicked on one of our Pins and were redirected to our website, subpages visited on our website (e.g., category or product pages), search queries on our website, the contents of your shopping cart, and completed transactions.
Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer is carried out, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in addressing website visitors with targeted, interest-based advertising. You have the right, at any time and for reasons arising from your particular situation, to object to the processing of your personal data concerning you. You can deactivate personalized advertising in Pinterest's personalization settings or via the AdChoices website optout.aboutads.info. You can prevent cookies from being stored by selecting the appropriate technical settings in your browser software; however, please note that in this case you may not be able to use all the functions of this website to their full extent.
Further information on the collection and use of data by Pinterest, your related rights, and ways to protect your privacy can be found in Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy.

 

Plug-ins and other features

Use of Google reCAPTCHA 
We use Google's reCAPTCHA service on our website Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). The query is used to distinguish whether the input was entered by a person or generated through automated, machine-based processing. For this purpose, your input is transmitted to Google and further processed there. In addition, your IP address and, where applicable, other data required by Google for the reCAPTCHA service are transmitted to Google. Google processes this data within the European Union and, where applicable, also transmits it to the servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks.
The processing of your personal data is based on Art. 6(1)(f) GDPR, due to our overriding legitimate interest to protect our website from automated surveillance, misuse, and SPAM. You have the right, at any time and for reasons arising from your particular situation, to object to the processing of your personal data concerning you based on Art. 6 para. 1 lit. f GDPR.
Further information about Google reCAPTCHA and its privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy
 

Use of Google invisible reCAPTCHA
We use Google Ireland Limited’s (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") invisible reCAPTCHA service on our website.
This serves to distinguish input provided by a human from input processed automatically by a machine. In the background, Google collects and analyzes usage data, which Invisible reCAPTCHA uses to distinguish regular users from bots. For this purpose, your input is transmitted to Google and used there. In addition, your IP address and, where applicable, other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
Google processes this data within the European Union and, where applicable, also in the USA. No adequacy decision by the European Commission exists for the USA. The data is transferred, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks.

The processing of your personal data is based on Art. 6(1)(f) GDPR, due to our overriding legitimate interest to protect our website from automated spying, misuse, and SPAM. You have the right, on grounds relating to your particular situation, to object at any time to the processing of your personal data based on Art. 6(1)(f) GDPR.
Further information about Google reCAPTCHA and its privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy

 
Use of Vimeo
We use plug-ins from Vimeo Inc. (555 West 18th Street, New York, New York 10011, USA; “Vimeo”) on our website to integrate videos from the “Vimeo” portal.
When you access pages of our website that contain such a plug-in, a connection to Vimeo’s servers is established, and the plug-in is displayed on the page by notifying your browser. This transmits both your IP address and information about which of our pages you have visited to Vimeo’s servers.
If you are logged in to Vimeo, Vimeo assigns this information to your personal user account. When using the plug-in functions (e.g., by starting a video by clicking the corresponding button), this information is also assigned to your Vimeo account.
Your data may be transferred to the United States. There is no adequacy decision by the European Commission for the United States. The data transfer is carried out, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The processing of your personal data is based on Art. 6(1)(f) GDPR due to our overriding legitimate interest in designing our website in a needs-based and targeted manner, as well as Vimeo’s legitimate interest in conducting market analysis and improving its services in a needs-based and targeted manner. You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you.
If you do not want Vimeo to associate the collected information directly with your Vimeo account, you must log out of Vimeo before visiting our website.
For more information about the purpose and scope of the data collection, as well as the further use and processing of data by Vimeo and your related rights and options for protecting your privacy, please refer to Vimeo’s privacy policy: https://vimeo.com/privacy


Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of ensuring the consistent display of fonts on our website. To load the fonts, a connection to Google’s servers is established when the page is accessed. Cookies may be used in this process. Among other things, your IP address and information about the browser you use are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transferred to the United States. There is no adequacy decision by the European Commission for the United States. The data transfer is carried out, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://policies.google.com/privacy/frameworks.

The processing of your personal data is based on Art. 6(1)(f) GDPR, due to our overriding legitimate interest to a user-friendly and aesthetically pleasing design of our website. You have the right to object at any time, on grounds relating to your particular situation, to this processing of your personal data based on Art. 6(1)(f) GDPR by notifying us.
More information about data processing and data protection can be found at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq.

 

Data subject rights and storage period

Storage period
After the contract has been fully performed, the data will initially be stored for the duration of the warranty period, then stored in accordance with statutory retention periods, in particular those under tax and commercial law, and subsequently deleted once the retention period has expired, unless you have consented to further processing and use.


Rights of the data subject
If the statutory requirements are met, you have the following rights under Arts. 15 to 20 GDPR: the right of access, rectification, erasure, restriction of processing, and data portability.
In addition, pursuant to Art. 21(1) GDPR, you have the right to object to processing based on Art. 6(1)(f) GDPR, as well as to processing for the purposes of direct marketing.


Right to lodge a complaint with a supervisory authority
Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data is not lawful.


You may also lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:

State Commissioner for Data Protection and Freedom of Information of North Rhine-Westphalia
P.O. Box 20 04 44
40102 Düsseldorf
Tel.: +49 211 384240
Fax: +49 211 38424999
Email: poststelle@ldi.nrw.de


Right to object
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6(1)(f) GDPR, you have the right to object to this processing at any time, on grounds relating to your particular situation, with effect for the future.
Once you have objected, the processing of the data concerned will be stopped unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves to establish, exercise or defend legal claims.


If personal data is processed for the purposes of direct marketing, you may object to this processing at any time by notifying us. Once you have objected, we will stop processing the data concerned for the purposes of direct marketing.

Last updated: 29 November 2022

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